Non-designers trying to use Canva or Adobe Express with zero training. Frustrated team. Wasted hours. Mediocre results.
Team Members Guessing
Design knowledge lives in one person's head. If they leave or get busy, everything stops. Zero documentation or handoff process.
Knowledge Scattered
Without a system, you can't enforce approval workflows. Off-brand work ships because there's no infrastructure to catch it.
No Quality Control
A simple social post takes 3 days because someone has to "figure it out" or wait for a designer. No templates, no system.
Design Takes Forever
Your best (marketing) people spend 10+ hours/week on design execution instead of strategy, campaigns, or growth work.
Senior Talent on Design Tasks
Every team creates their own version. Your brand guidelines exist but implementation is chaos. Design looks "off" no matter what.
Inconsistent Branding
✓ 50-2,000 employees
✓ 20+ design requests per month
✓ Current design budget (freelancers or team)
✓ Want faster, cheaper, consistent design
✓ Team willing to learn new system
Perfect fit:
✗ You need custom illustration/animation work regularly
✗ Your team has zero interest in cutting back time on design
✗ Looking for a freelancer replacement (we build systems)
✗ Under 10 design requests per month
Not a fit if:
I started in government communications. Spent years writing memos, managing campaigns, trying to keep everything on-brand while juggling a thousand requests from internal teams.
Then I discovered Canva. And everything changed.
I realized: the problem wasn't that we needed better design. The problem was that design had become a bottleneck because there was no system. No templates. No workflow. No way for a non-designer to say "yes" to a request without losing 4 hours.
So I built a system. First for myself. Then for the municipalities I was advising. Then for more organizations. And now I've trained 25+ teams and implemented this for organizations that went from "design is the bottleneck" to "we handle this in-house."
That's what I do now. I help organizations build design infrastructure so their teams stop being bottlenecks and become the service organization they want to be.
I'm based in the Netherlands, mom of 2, and I build my business on limited hours. Which means I only take on clients I can genuinely help. (And I guarantee results.)
Hey, I'm Lynn!
✓ Complete workflow audit: identify where time is wasted
✓ Team training & documentation: knowledge transfer (no single point of failure)
One-time, 90-day implementation
Design at Scale
✓ Master brand kit + 50+ custom templates for your actual use cases
✓ 90-day optimization: monitor usage, refine workflows, create new templates as needed point of failure)
✓ Approval workflow setup: role-based access, quality control built in
✓ Guarantee: 10+ hours/month freed per team member, or we work free until you hit it
Your Payback: If you recover 10 hours/month per team member, that's the equivalent of hiring a part-time person (€30K+ salary). Design at Scale pays for itself in less than a year, before you even count the freelancer savings.
Starting at €10.000
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